---
title: B2B Guide to Retargeting - Spiralytics Learn
description: Drive conversion and leads to your business through retargeting. Learn how to set up Facebook Custom Audiences and Google AdWords Remarketing campaigns
---

[![spira-logo](https://learn.spiralytics.com/hubfs/spira-logo.png "spira-logo")](https://www.spiralytics.com/)

- Services 
    - [Content Marketing](https://www.spiralytics.com/services/content-marketing/)
    - [PPC Services](https://www.spiralytics.com/services/ppc/)
    - [Search Engine Optimisation](https://www.spiralytics.com/services/seo/)
    - [Conversion Rate Optimization](https://www.spiralytics.com/services/conversion-rate-optimization/)
    - [Lead Generation](https://www.spiralytics.com/services/lead-generation/)
    - [E-commerce Optimisation](https://www.spiralytics.com/services/e-commerce-optimisation/)
    - [Marketing Automation](https://www.spiralytics.com/services/marketing-automation/)
- [About](https://www.spiralytics.com/about/)
- [Blog](https://www.spiralytics.com/blog/)
- [Careers](https://www.spiralytics.com/careers/)
- [Contact](https://www.spiralytics.com/contact-us/)

[![Google-Partner-Badge-151030](https://learn.spiralytics.com/hs-fs/hubfs/PremierBadge.png?width=120&name=PremierBadge.png "Google-Partner-Badge-151030")](https://www.google.com/partners/#a_profile;idtf=08930873385663709823)

![blog\_banner.jpg](https://learn.spiralytics.com/hs-fs/hubfs/Backgrounds/blog_banner.jpg?width=2048&name=blog_banner.jpg "blog_banner.jpg")

# B2B Guide to Retargeting: How to Bring Quality Leads Back to Your Website

## ![ebookcover\_B2BGuideToRetargeting\_2020](https://learn.spiralytics.com/hs-fs/hubfs/ebookcover_B2BGuideToRetargeting_2020.webp?width=299&name=ebookcover_B2BGuideToRetargeting_2020.webp)

 

[![Share on Facebook](https://static.hubspot.com/final/img/common/icons/social/facebook-24x24.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Flearn.spiralytics.com%2Fb2b-guide-to-retargeting-how-to-bring-quality-leads-back-to-your-website%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on LinkedIn](https://static.hubspot.com/final/img/common/icons/social/linkedin-24x24.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Flearn.spiralytics.com%2Fb2b-guide-to-retargeting-how-to-bring-quality-leads-back-to-your-website%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on Twitter](https://static.hubspot.com/final/img/common/icons/social/twitter-24x24.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Flearn.spiralytics.com%2Fb2b-guide-to-retargeting-how-to-bring-quality-leads-back-to-your-website%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Flearn.spiralytics.com%2Fb2b-guide-to-retargeting-how-to-bring-quality-leads-back-to-your-website%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=B2B%20Guide%20to%20Retargeting%20-%20Spiralytics%20Learn) [![Share on Email](https://static.hubspot.com/final/img/common/icons/social/email-24x24.png)](mailto:?subject=Check%20out%20https%3A%2F%2Flearn.spiralytics.com%2Fb2b-guide-to-retargeting-how-to-bring-quality-leads-back-to-your-website%3Futm_medium%3Dsocial%26utm_source%3Demail%20&body=Check%20out%20https%3A%2F%2Flearn.spiralytics.com%2Fb2b-guide-to-retargeting-how-to-bring-quality-leads-back-to-your-website%3Futm_medium%3Dsocial%26utm_source%3Demail)

## Still clueless how Retargeting can help your business?

The B2B sales cycle can be frustrating. From first stage of awareness through to paying clients, the process can take months and even years. But thanks to Retargeting, we now have a tool to help bring prospects back without having their email address and nurture them down the conversion funnel!

In this eBook you’ll learn: 

- Basics and powerful benefits of Retargeting for B2B companies
- Simple steps to set up Facebook Custom Audiences and Google AdWords Remarketing campaigns
- Proven tips and strategies for successful Retargeting

### Download FREE Copy Here